Programma

Een 150 conferenties zullen doorgaan in 11 verschillende zalen.  Naast 1 hoofdpodium en 2 Keynote zalen, waar nieuwe trends en inspiratievolle ervaringen zullen worden gedeeld, vindt u er 8 workshopruimtes die elk aan een specifiek thema zullen toegewijd worden.

De eerste ruimte biedt content aan voor starters (Start), de tweede zaal richt zich op groeiende ondernemingen (GROW & SCALE), de derde wordt voorbehouden voor presentaties over financiën en beheer (Money), en vierde ruimte is gewijd aan het stimuleren van uw werknemers, verkoop en marketing (BOOST).  Vervolgens kan u ook deelnemen aan de 4 ruimtes die zijn toegewijd aan de voordelen van digitale marketing en transformatie (Powered by Digital First).

11.00 am

We help you tell the right story on social media

11.00 am

Votre compta et votre administration toujours à jour

11.00 am

The 4 secrets to fill-in your agenda with qualitative prospects meetings and boost your business!

11.00 am

The Future of Commerce on Snapchat

11.35 am

A tool, tactics & transformation: 
a road trip to modern customer-centric marketing & communication

11.35 am

How to automate influencers (and still be their best friend)

11.35 am

The Location Data Revolution

11.35 am

How to increase traffic to our inspirational beauty blog and upgrade our engagement rate on social media using SEO optimized consumer beauty questions

11.35 am

Het nieuwe vennootschapsrecht : Vlot aan de slag als ondernemer (ITAA certification given)

11.35 am

How to build an effective advertising strategy

11.35 am

Unlock the full potential of your audiences with advanced remarketing strategies

11.35 am

Steady Growth for Belgian E-Commerce: BeCommerce Market Monitor’s S1 2019 Facts and Figures

11.40 am

The Future of Customer Experience Management is Now

12.20 am

ROI in Digital Customer Experience

12.50 am
LUNCH BREAK
13.00 pm

The War for Attention: Time Well Spent

13.00 pm

Digital ecosystem revamp : a step by step & 360° roadmap of the 1001 things you'll have to do!

13.00 pm

Building a talent network in a tight labour market

13.00 pm

The evolution of influencer marketing & how to create & measure impact with thought leaders

13.00 pm

eStox het digitale effectenplatform

13.00 pm

Today’s workplace is an exciting mix of Millennials, Generation X’ers, Baby-boomers and Digital Natives. How can you build a strong collaborative culture?

13.00 pm

TradeTracker and Adgenerous explain how you get consumers to see your ads, and how they report the results

13.00 pm

Taking away the pain of paying How to transform payment constraints into benefits and improve conversions!

13.30 pm

Building smart applications with AWS AI services

13.35 pm

How to use digital technology to support innovative business ideas

13.35 pm

What 241 client meetings taught us about marketing automation

13.35 pm

Data privacy and transparency : how a data-driven social media strategy can perform and stay relevant after Cambridge Analytica

13.35 pm

Consumer-first marketing: A winning case study in data-driven marketing for the retail industry.

13.35 pm

How to define and use your employer branding to recruit as a startup?

13.35 pm

La facturation électronique, où en êtes-vous ? (ITAA certification given)

13.35 pm

Change the way you drive your business. A business dashboard for data driven decision making.

13.35 pm

Turning compliance in a competitive advantage with digital transformation

13.35 pm

The challenges of food in e-commerce

14.10 pm

Build an amazing social media strategy and be ready for 2020

14.10 pm

Marketing Automation: when marketing becomes personal & sales physical

14.10 pm

ePrivacy - A Marketers Guide to the New ePrivacy Regulation: How to Tackle Consent, Cookies and Other Privacy Challenges

14.10 pm

Video content 2020: video trends to prepare for

14.10 pm

Devenir indépendant pas à pas

14.10 pm

Le digital pour les indépendants et PME : c'est pas si compliqué !

14.10 pm

How to plan and organise your transformation journey as a mid size company

14.10 pm

Programmatic in the era of enhanced tracking protection

14.10 pm

How to install an impactful Campaign to Lead Process? – The Derbigum case

14.10 pm

People First: Building ideas that thrive in a connected world

14.45 pm

Building an online brand - How ASAP.be improved their customer journey and grew their business with online reviews

14.45 pm

Enhance your social media dataset to develop more insightful KPI's

14.45 pm

The Future of the Internet is 3D

14.45 pm

Le nouveau droit des sociétés: se lancer rapidement en tant qu'entrepreneur (ITAA certification given)

14.45 pm

Identify Facebook Tools That Work Best for Your Business

14.45 pm

Culture Hack-tivism

14.45 pm

Programmatic: What to expect from an expert pure player?

14.45 pm

The digital transformation of DVV/les AP, from IT driven to customer business driven

14.45 pm

The power of chatbots: from automation to consumer engagement (Coca-Cola Light Taste quiz)

14.50 pm

Is anybody out there? From chatbots to the Internet of Things

15.20 pm

Opportunities & Challenges in influence marketing

15.20 pm

Embedded Analytics: What does it actually mean and why are you missing out?

15.20 pm

Life after barcodes. How we are using AI to automatically recognize products

15.20 pm

AR state of affairs

15.20 pm

Demystifying the EIC Accelerator - Leveraging EU grants to grow your start-up

15.20 pm

TBC

15.20 pm

Cassie, l’outil de facturation digital qui facilite votre comptabilité

15.20 pm

Bold. Simple. Human.

15.20 pm

Native & Programmatic. How to combine both worlds?

15.30 pm

Salesforce Commerce Cloud - The Samsonite case

15.55 pm

M&A is the new R&D in a world where agility defines business success

15.55 pm

How to optimize channels in e-commerce

15.55 pm

From what people write to what people say

15.55 pm

Influencer marketing: Turning your brand into a friend.

15.55 pm

TBC

15.55 pm

Cassie, de facturatietool die uw boekhouding eenvoudiger maakt

15.55 pm

Marketing Automation

15.55 pm

Digitalization & brand image : How to take the lead in a disrupted industry ?

16.10 pm

The world is round

17.00 pm
Networking Drink Powered by Admiral Dynamics! (Networking Zone)
11.00 am

Getting an ROI from your AI efforts

11.00 am

Le nouveau droit des sociétés: se lancer rapidement en tant qu'entrepreneur (ITAA certification given)

11.00 am

Cassie, de facturatietool die uw boekhouding eenvoudiger maakt

11.00 am

Does influencer marketing really work?

11.35 am

How to do data driven marketing in a world that hates cookies

11.35 am

How an all-in-one business tool and cybersecurity can ensure your online comfort?

11.35 am

I's all about your network, not about your product

11.35 am

Predicting and measuring influencer collaborations success in 2020 : Trends, Technology, Data

11.35 am

How OZ - powered by Adobe – is transforming their customer onboarding journey.

11.35 am

Growth hacking: Think like a traveler - kickstart your experiments today!

11.35 am

eStox la plate-forme des actions digitales (ITAA certification given)

11.35 am

Intégrer l’environnement étape par étape dans mon activité

11.40 am

Salesforce Marketing Cloud - The Krefel case

12.20 am

How the hunt for talent changes the workplaces

13.00 pm

How to deal with resistance at the work floor

13.00 pm

Why orchestrating your marketing stack should be your major focus : a true story about how we approach it to compete against the American solutions

13.00 pm

CPM is dead. Meet the new market standard.

13.00 pm

Empowering innovation in Europe: EIC Accelerator

13.00 pm

How to get the happiest customers with the help of social media

13.00 pm

Don't Let the GDPR Kill Your Marketing Strategy: Maximizing Opt-In and Building a Compliant Marketing Program

13.00 pm

Why event tech is missing the point : 3 takeaways to increase the ROI on your B2B Event Marketing

13.00 pm

Why a dashboard? The best tool to drive your business!

13.00 pm

How to build an effective advertising strategy

13.30 pm

How to boost your startup in Wallonia? 

13.35 pm

Reactive marketing and key automation

13.35 pm

10 Digital Marketing Trends You Can’t Ignore for 2020

13.35 pm

How Ahold Delhaize challenged assumptions (and found internal peace) thanks to data

13.35 pm

How video storytelling and data can drive the perfect full-funnel campaign

13.35 pm

Top Trends - Photo Marketing 2019

13.35 pm

AI powered administration

13.35 pm

The 4 secrets to fill-in your agenda with qualitative prospects meetings and boost your business!

13.35 pm

Why are co-living and co-working spaces so popular? Three distinguished factors, namely cost, convenience, and community

14.10 pm

From Digital Marketing to Marketing in a digital world.

14.10 pm

How to make Marketing Automation work for you

14.10 pm

Measure & optimize your customer’s journey

14.10 pm

Fare evasion in Brussels public transport : agent Verhaegen as chief of security

14.10 pm

Je fédère ma communauté online

14.10 pm

Identify Facebook Tools That Work Best for Your Business

14.10 pm

Social Entrepreneurship. The ecosystem view of an Impact Investor.

14.45 pm

The Spot6 initiative: addressing the growing trend of short-form (programmatic) advertising by regionally combining bumper ads in one unique sales package from local broadcaster heroes.

14.45 pm

Marketing Automation Goes Conversational

14.45 pm

How digitalizing your administration becomes a priority versus luxury

14.45 pm

Has advertising killed social media?

14.45 pm

Exclusive conference for Alumni IHECS

14.45 pm

How to simplify your transformation journey

14.45 pm

Keeping your boiler healthy thanks to data and IoT – Bcheck’s story

14.45 pm

Het nieuwe vennootschapsrecht : Vlot aan de slag als ondernemer (ITAA certification given)

14.45 pm

TBC

14.50 pm

People First: Building ideas that thrive in a connected world

15.55 pm

Always on and always close: how social media strengthens a fashion brand

15.20 pm

Forward. Together. Introducing the Integrated Advertising Platform by Adform.

15.20 pm

Evolution of the Marketing Automation Manager

15.20 pm

Marketing for humans

15.20 pm

How to develop a good social media strategy from scratch ? KBC Brussels case

15.20 pm

Exclusive conference for Alumni IHECS

15.20 pm

Don’t Leave the Brand Behind

15.20 pm

Putting an end to unnecessary water usage with the help of machine learning – Shayp’s story

15.20 pm

TBC

15.20 pm

Cassie, l’outil de facturation digital qui facilite votre comptabilité

15.55 pm

Setting up a winning marketing automation strategy in B2B Case : Messer Group

15.55 pm

The Robots Are Coming to Corporate Finance!

15.55 pm

Bringing Data into the Kitchen

15.55 pm

Digital transformation at SNCB, a look inside